10watt projector
The Devil is in the Details – Volume I
The Devil is in the Details - Volume I

So I made a book… and it’s the best kind… all photos. It started out as a personal project to collect inspiration and ideas for whenever the day comes that I am able to start a ground up build. I’m fascinated by all the craftsmanship and the little details that people put into their home-brewed machines. [...]

Roth Rattle Bomb helmet
Roth Rattle Bomb helmet

This was a bit of an experiment to see how the Lil Daddy Roth Rattle Bomb metal flake (spray paint) worked. I didn’t understand that the base needed to be the same color as the flake so my first order from Lil Daddy Roth was silver base with green flake. I was thinking the silver [...]

On any given Sunday
On any given Sunday

Waiting for Croz to get ready so we can hit the road. So we’re riding north today… Dodging rain showers and drunk beach goers. First stop… Archie’s. Croz waiting for mento stop messin around with my phone: Made it to Capt. Hiram’s for some grub and tunes. This place has every kind of person you [...]

Shirt Idea
Shirt Idea

So… I’m thinking about making these shirts. I kind of feel like it’s too cliché… (devil + 1973 sportster pistons) but maybe I’m over thinking it. Being in the branding business I like to make my own stuff or buy stuff that’s not branded. They would be men’s shirts though… I had this image already [...]

NEW BOOTS
NEW BOOTS

So a few months ago I decided that I needed to bite the bullet and get some new motorcycle boots. I’m coming off a pair of Joe Rocket (Doc Martin style) boots that lasted about five years. They were decent but a bit on the clunky side. So as usual I spent more time than [...]

DICKIES ONLINE SPOTS

Dickies has some new online (for now I guess) spots touting the legendary toughness of their 874 pants. Of course this one caught my eye and I watched it a few times trying to check out the bikes. It looks like they are on their front breaks a bit to inhance the drama, but whatever… [...]

Digital Magazines Will Be Awesome…

VIV Mag Interactive Feature Spread – iPad Demo from Alexx Henry on Vimeo. Too bad the iPad is so lame. I’m super excited about this new media platform. There’s so many applications possible… especially for ads.

99 percenter
99 percenter

I just bought my ticket to the 99% conference. Last year was the first one and I almost bought a last minute (like… two days before) ticket and plane ticket and have regretted it since. So this year I scored with the early-bird special. Hey… I live in south florida… we’re all about the early bird specials. [...]

What can you do on a tank of gas…?
What can you do on a tank of gas...?

Well… last Thursday by buddy Croz and I shot down to Lake Worth’s bike night to see what was up and shoot a couple photos. There were quite a few riders out taking advantage of the nice weather but as usual not to many cool bikes. I did find this cool Honda built by John [...]

V.O.T. Pride Skull sticker comes to the masses
V.O.T. Pride Skull sticker comes to the masses

After many requests (over the last two years) I’ve finally set up a system for the few people who are still interested in the “V.O.T. Pride” skull sticker. You can now buy it (yeah… they aren’t free to make) here on 10 watt projector. So tell your friends and neighbors they can be as cool as you.

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